I had a large document that I didn’t want to print on our office computer so I decided to print it out somewhere else.  My first thought was Kinkos….but I noticed one major problem with their website….a complete lack of pricing information.  I don’t remember where I read it, because I am constantly reading usability information for the web, but I remember reading that most people that are visiting a website aren’t finding the information that they are looking for.   The main piece of information they are missing….pricing information.  I found it interesting that such a large site as Kinkos didn’t have pricing information on it.  The only way I finally found out how much they charge for black-and-white double sided copies was to sign-up for an account, upload my document, and then see what the total was.  It was $17.  That seemed a little expensive to me, but I remembered that I saw the UPS store offered printing services the last time I was in there, so I called them (pricing information also was not readily available on the site, but a very friendly person answered my question by phone in a few seconds….they were also much cheaper – only $12 for the same document.

In conclusion, neither Kinkos nor the UPS store have focused their website on what their customers want when it comes to price – but at least I found out that the UPS store is cheaper.
PS – It is been a while since my last post, but I am up and running again.  I am going to have another baby in July and I am just starting to get over the tiredness that accompanies pregnancy (even more so on the second one when trying to keep up with the first one).